JAYNE MANSFIELD

- more of her body than any other star - Jayne Mansfield was arguably the most exhibitionistic of all the movie glamour girls. In her publicity photographs Jayne revealed more of her body than any other star and gave the impression that she really wanted to show her breasts completely. Shortly after Jayne's horrific death Diana Dors, a frequently mischievous and occasionally malicious raconteur who knew Jayne quite well, said that she thought eventually Jayne would have become a stripper as her career declined. More charitable judgements came from other actresses. In "Second Act" Joan Collins tells how startled she was by Jayne's lack of inhibition while Anita Ekberg, describing Jayne as a friend, said she was far more intelligent than anyone realised and was in fact quite small. Jayne was certainly not small in every way. Her figure was spectacular although variable, ranging from 36.19.35 to 40.22.37, and brought her enormous media attention.

Jayne made no secret of loving that attention. During her period at 20th Century Fox, when it seemed she might become a big star, she surprised hardened show business professionals by being always available for interviews, always willing to make personal appearances, always ready to participate in publicity stunts. No journalist, even from small local papers, was ever denied access to Jayne, and she was never too busy to attend even the most obscure and humble event. All was grist to Jayne's publicity mill. No tactic was too impudent for her, no neckline too low, no stunt too embarrassing. Whether losing her bikini top at a Jane Russell movie premier or gatecrashing Sophia Loren's Hollywood welcoming party at Romanoff's, Jayne grabbed headlines unashamedly.  

Because Jayne emerged at a time when the cultural establishment set a high value on staid respectability and sexual modesty, her innocent vulgarity and gleeful displays of cleavage quickly aroused the hostility of several journalists. Donald Zec, for example, was consistently venomous about Jayne.

A glamour shot with smooth skin and blonde hairJayne was born in Vera Jane Palmer April 1933. While in her teens she married Paul Mansfield, gave birth to a baby and began winning small beauty contests. When the Mansfields moved to Los Angeles in the early 1950s, Jayne studied acting at UCLA and tried to break into show business. There are conflicting accounts of how she began but in the mid 1950s Jayne managed to secure small parts in movies.

She started in "The Female Jungle", a cheap programmer shot in only two weeks and rarely screened since. Most who have seen the movie claim Jayne gave a good performance. Warner Brothers then took an interest and gave her a tiny part in "Hell On Frisco Bay" based on the novel "The Darkest Hour". As a brunette with an enormous beauty mark and two lines of dialogue Jayne played a speak-easy cigarette girl in "Pete Kelly's Blues", a gangster film with Dixieland jazz and a self-consciously down-beat attitude. ("If you're looking for a new way to grow old, this is the place to come".) Jayne followed this with her third role for Warners opposite Edward G. Robinson in "Illegal" where she played the girl of a crime czar.

In these movies Jayne was presented as a good looking young woman who spoke and moved normally and had conventional ambitions. She was not presented as any kind of freak, nor as an imitation Marilyn Monroe. "Playboy" magazine was now interested in Jayne and featured her as their star attraction in February 1955. She also secured a leading role in "The Burglar", a small movie made from a tense novel by David Goodis.

With blonde hair and a tiny waist, Jayne the pin-upOn Broadway Jayne then won the female lead in "Will Success Spoil Rock Hunter" which had a formidable cast: Orson Bean, Martin Gabel, Walter Matthau and, way down the cast list, Tina Louise. Playwright George Axelrod used a premise similar to that in "The Seven Year Itch": a fabulously sexy and rather unintelligent girl has an enormous impact on an impressionable man. Jayne deployed her voluptuousness to great effect in scenes where she wore only a towel, and at last she became a genuine show business celebrity.

20th Century Fox were having trouble with their No 1 star, Marilyn Monroe. Fox's response was to intimidate Monroe by letting her know that she was replaceable. To emphasise the point they sometimes had young blonde actresses sitting conspicuously on the sets of Monroe movies. Fox groomed Sheree North as a substitute Marilyn Monroe (and ruined Sheree North's prospects in the process.) 20th Century Fox also noticed that Jayne Mansfield had a phenomenal figure and was playing a character rather like Marilyn Monroe in "Will Success Spoil Rock Hunter". 20th Century Fox offered Jayne a contract. Her arm did not need twisting.

Fox entrusted Jayne to Frank Tashlin, a comedy writer and director with an irreverent outlook, a propensity for satire and a dislike of the American consumer culture. Jayne was ideal for Tashlin. She typified exactly the packaged, bosomy, imitation sexuality so popular in the mid-1950s. She was eager to parody both Marilyn Monroe and herself. She was willing to allow herself to look ridiculous. In "The Girl Can't Help It" Jayne wears a black dress so tight that she cannot walk properly and a red dress so tight that she has difficulty going round corners. The breast fetish is mocked by Jayne saying "No-one thinks I'm equipped for motherhood." Jayne played a sympathetic character in "The Girl Can't Help It", a modest young woman whose bullying boy-friend is determined to make something special out of her whether she likes it or not. (Shades of "Born Yesterday"!) Jayne spoke naturally throughout the movie, but there are moments when her character gives those squeals which later became part of her public persona. (These squeals sound as if they were not recorded with the dialogue but were added to the soundtrack as an afterthought.) Jayne's figure in the movie is infinitely variable, and ranges from well-upholstered to grotesquely over-sized. When she seems a normal woman Jayne is far more attractive than when she looks like a mammary freak.

A mid-50s glamour portraitJayne's next film was "The Wayward Bus", a piece of Americana from a novel by John Steinbeck which Fox decided should be helmed by a novice French director! Jayne's co-star was Joan Collins. The film was neither a critical nor a box-office success and has today been excluded by Fox Home Entertainment from both Jayne Mansfield and Joan Collins DVD box-sets.

The movie "Will Success Spoil Rock Hunter?" was quite different from the stage play but still has admirers today, although when first released the film did Jayne more harm than good. Rita Marlowe was an obvious parody of Marilyn Monroe who had been adopted by the critical establishment which chose to depict Jayne as a mindless vulgarisation of their heroine.

Jayne's problems continued with her next movie. "Kiss Them For Me" was a painfully unfunny comedy comprising various incompatible elements. It was also that great rarity: a Cary Grant film that failed at the box-office. The film could not make up its mind how to present Jayne. Her character seems to be a man-hungry bimbo without a serious thought in her head who is made still more vapid by the fact that the Ray Walston character does not even take advantage of her availability. (He talks about his wife a great deal!) For much of the movie, Jayne speaks quite normally but at times she squeaks and squeals and seems grotesque.

Then, as now, when a film flopped commercially, the executives who sanctioned the movie looked for a scapegoat, and Jayne was chosen. It was suggested that audiences stayed away because of hostility towards Jayne. There was talk about a lack of screen rapport with Cary Grant, even though Suzy Parker, not Jayne, shared scenes with him. That "Kiss Them For Me" was seriously misconceived and should not have been made was not mentioned. The failure was blamed on Jayne.

20th Century Fox lost their nerve and placed Jayne in European-based movies. The first was "The Sheriff Of Fractured Jaw" directed by Raoul Walsh, but then the downhill slide began. Jayne appeared in "Too Hot To Handle" directed by Terence Young whose movies indicate a relish for large women with ample cleavages. (The most notable examples of this enthusiasm can be found with Luciana Paluzzi in both "Thunderball" and "The Clansman".) Jayne revealed much of her body in "Too Hot To Handle" and this was taken by the critical establishment as conclusive evidence that she was vulgar and stupid.

Jayne's full-bodied gloryWhen Jayne's contract with Fox came to an end, her career descent was rapid and undignified. She had no difficulty finding work, but much of it was beneath the dignity of an established star. Jayne worked in two shoddy pseudo-epics in Italy, made personal appearances on Broadway and guested on television shows. She made a tour of working-men's clubs in England, and told Diana Dors that she did not know what she was doing there. (Diana Dors later claimed that she explained to Jayne that it was a good way of earning money quickly.) A little later, with her looks now in decline, Jayne made "Promises, Promises", in which she appeared naked. She garnered enormous publicity by being the first major star to display her body in a movie, and "Promises, Promises" was banned in certain districts.

Jayne's death in a car crash was obscene, but enabled Jayne to end her life as she had lived it: in the front page headlines. Various tributes were paid to Jayne, some of them hypocritical. (Donald Zec's contortions in "The Daily Mirror" were particularly contemptible.)

Today Jayne Mansfield remains an icon. It is a truism that a person is made interesting by the contradictions within them, and Jayne Mansfield is still interesting because at the centre of her life and career are two unexplained contradictions.

Every-one who came into contact with Jayne agrees that she was obsessed with being successful in her career, yet Jayne consistently chased publicity of all kinds even when it was evident that much of that publicity was damaging her career. Why was she so hungry for publicity? Was Jayne primarily interested in being famous rather than being successful?

Many who knew Jayne insist that she was intelligent and that the dumb blonde public persona was completely artificial. Why then did Jayne not realise that playing dumb blondes who squeal and squeak instead of talking normally was damaging her credibility as an actress and was closing the door on better roles? Why did Jayne not insist on playing a variety of parts?

Jayne is still popular today and her movies are now, gradually, being released on DVD. Her glamour photographs are much sought after and are constantly on offer from the usual vendors as well as on Internet auction sites.

 

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